HerBiome Skincare by Julie Dayrit
A client approached me and my classmates hoping to re-brand her company, HerBiome. Her brand focuses on all-natural skin care for people who are prone to dry skin or eczema. We helped her update her brand identity to a more simple and premium feel she was aiming for.Â
Her newly designed identity included; a logo, two packaging labels and the corresponding boxes and an updated website design.
When it came to my part of the project, I focused on giving the client a guideline booklet. Given it was her first re-brand, I thought it was crucial to give her guidelines that surround their new logo. The booklet included; logo dos and don'ts, colour palette, logo maximum sizing, typographic elements and identifying the logo safe area.
I worked in collaboration with; Nick Boggan, Jordan Hagger, Abbie Gu, Natalie Hoyeck and Yuhua Bao.